From Molecules to Markets: Venture Scaling the Energy Transition with Rudolf Zauner|@verbundag|S2E3
with Rudolf Zauner· Verbund AG· 64m
Verbund's Rudolf Zauner discusses pioneering green hydrogen, scaling renewables, and investing in energy transition startups via Verbund Ventures.
Key metrics
by the numbers · 8- 8 kWPelton turbine capacity
- 98%Verbund renewable generation share
- 35 TWhVerbund annual generation
- 6 MWH2Future electrolyzer capacity
- 27 TWhAustrian 2030 renewable electricity gap
- €2.5 millionVerbund Ventures maximum investment
- 10Verbund Ventures startup investments
- €6 billionVerbund green infrastructure investment
Topics
8 tags- Duration
- 1h 03m
- Words
- 10.2k
- Questions
- 102
Timeline
10 chaptersBuilt Small Hydropower Plant
Rudolf Zauner and schoolmates designed and constructed an 8 kW Pelton turbine hydropower plant in the Alps, which is still operational.
Joined Verbund, Renewable Power Founded
Rudolf Zauner joined Verbund when Verbund Renewable Power was founded, starting his career in renewable project development.
Verbund's First Greenfield Wind Projects
Verbund developed its first greenfield wind projects in Romania's Dobrogea region, building infrastructure from scratch and integrating with local communities.
First PV Projects in Spain
Verbund initiated its first photovoltaic projects in Spain, navigating a nascent market with many unverified development proposals.
Verbund Initiated Green Hydrogen Program
Verbund began its innovation program for green hydrogen, aiming to extend its value chain from electricity to green molecules.
H2Future Project Granted EU Funding
The H2Future project, a large-scale green hydrogen initiative, received EU funding, becoming a lighthouse project for industrial electrolyzer deployment.
6 MW PEM Electrolyzer Operational
A 6 MW PEM electrolyzer, the world's largest at the time, went into operation at voestalpine's steelworks in Linz as part of the H2Future project.
Green Hydrogen at Blue Danube Project Idea
Rudolf Zauner conceived the 'green hydrogen at Blue Danube' project to produce green hydrogen in Romania/Bulgaria and transport it via the Danube to off-takers in Austria/Germany.
Christian Doppler Laboratory Started
Verbund started a Christian Doppler laboratory with the Technical University of Vienna to scale up oxygen ion battery technology, aiming for a spin-off.
Verbund Ventures Launched
Verbund launched Verbund Ventures, its investment vehicle, to invest in late seed and Series A clean tech startups across Europe.
Key insights
5 takeaways- 01
Policy Stability Crucial for Investment
Unpredictable policy changes, such as solar taxes or certificate cuts, severely erode investor confidence and hinder renewable energy deployment in emerging markets.
- 02
Last 10% Renewables Very Expensive
Achieving 100% renewable electricity, especially the final 5-10%, becomes disproportionately expensive due to the need for seasonal storage and other costly solutions. Reallocating funds to other decarbonization efforts might yield greater CO2 reduction.
- 03
Europe's Innovation-to-Market Gap
Europe excels in basic research but struggles to industrialize innovations, creating a 'value of death' for startups. A shift in funding towards pilots and first-of-a-kind projects is needed to bridge this gap.
- 04
Hydrogen Cost Reduction Challenges
Electrolyzer costs may decrease with scale, but the balance of plant, which constitutes a large portion of a hydrogen facility, uses mature technologies with limited further cost reduction potential, making overall cost reduction difficult.
- 05
Interdisciplinary Skills Drive Innovation
The energy transition requires professionals with interdisciplinary knowledge and a curious mindset to identify niches and foster innovation, particularly at the interfaces of different technologies and disciplines.
Pull quotes
5 quotesVeteran is one word. Vintage is another word.
Verbund is the largest Austrian electricity utility. We're very proud of our very clean generation spread around 98% of our energy production of electricity production comes from renewables.
He laid out he well, said that Europe is very good in basic research, but we are not bringing research into products and into industrialization.
What you can electrify, you will electrify, yeah?
Try to be interdisciplinary, yeah? Because I think especially if you are curious and you have to be curious, I think, there you find the niches and the really interesting stuff, yeah?
- Welcome to a new interview here in the
- energy bridge. Today we are in Fair Wind
- facilities
- in investment hope. Amazing.
- so today we have the pleasure to have
- Rudolf Zauner.
- It's the person behind the Fair Wind
- innovation for new
- Man of the Man of the person.
- Yeah, so very happy thank you for
- having us here and happy to have a
- conversation with you today and know
- more about Fair Wind X. Yeah, exactly.
- Thank you very much Rudolf first of all
- for giving us the time. And you
- Yeah, we can safely say you're the
- veteran. You have seen
- You have seen the energy transition.
- Now this jokes aside, thank you very
- much for joining us.
- Yeah, please tell us
- how how did it all start? Like how you
- tell us a bit about your journey and how
- you got into the energy industry.
- Walk us through.
- Sure, thank you very much for having
- me here.
- Veteran is one word. Vintage is another
- word.
- So
- whatever you want to call it but I've
- been around for quite some time in the
- energy business so that's that's the
- that's a definite here. As mentioned, my
- name is Rudi Rudi Zauner and I have been
- working for Fair Wind for quite some
- time for 20 years. Wow. But my my
- journey into renewables actually began
- far earlier.
- I did
- technical school for mechanical
- engineering a HTL we call it in Austria.
- And as one of the projects there
- actually it was a private project we
- built a small hydropower plant.
- At school, yeah. So it was actually my
- seatmate who had the idea. He went on a
- hiking trip to the Alps and went to this
- chalet and they didn't have any
- electricity. So, how can we help them?
- We can build a small hydropower plant.
- It took us a couple of years,
- from developing, designing. We did all
- the construction ourselves, even the
- casting of the
- of the turbine blades, everything
- ourselves together with
- schoolmates, of course. And we're very
- proud in late '80s we could then
- actually
- opening it. The opening ceremony was
- also quite a quite a thing. The local
- politicians came and it was even in
- the Austrian Verbund magazine at that
- time, some 40-odd years ago. And it was
- really good and it's still up and
- running. It's an 8 kW Pelton turbine
- that we built there. So, this was
- actually I think this was my first
- hands-on renewables project. I was
- always interested in that. Yeah, an
- entrepreneur like from Vinnity Nayer.
- Well, yeah.
- Yeah, well, you have to try things out,
- otherwise you don't know whether they
- work or not. Yeah. Totally. From that on
- well, I was very fascinated with
- chemical engineering
- and of unit operations because you
- can put them together like jigsaw
- puzzles. and jigsaw pieces and you
- can create your own processes,
- sustainable processes, environmentally
- friendly processes out of that.. So,
- I decided to
- get chemical engineering in Graz and
- I specialized in environmental
- engineering there.
- And did my PhD then in at UCL in
- London in process technology. So, this
- was actually my my way, but it was
- always a little bit, let's say, I was
- always very much looking into renewables
- and into environmental friendly
- technologies, yeah.
- So, yeah, I think there has been an
- early interest in sustainability and in
- environmentally friendly processes. And
- yeah, with Verbund I found my
- fulfillment because it's a purely
- renewable company, almost purely
- renewable company. So, I'm very happy to
- be here. And you started your career
- here.
- Oh, no, I actually didn't. No. I Well, I
- went abroad for quite some time. I was
- abroad for about 10 years, yeah.
- >> Yeah. Well, as I said, I did my PhD
- in London at UCL and started my
- career in Germany at BASF, big chemical
- company. Very nice playground for young
- young engineers, everything
- there. Huge operations, many, many
- processes, many plants next to each
- other. It was just huge and a very good
- learning ground..
- started there and then
- I was thinking about coming back to
- Austria, but then there was this job
- opening by Austrian Research Centers.
- They had actually opened a branch in the
- States in Pennsylvania for technology
- transfer. So, I said, well, before
- coming back to Austria, let's take the
- US as well.
- So, I spent a couple of years in the in
- the US and yeah, it was very exciting
- times.
- where I worked on technology
- transfer, then came back to Austrian
- Research Centers where I worked on a new
- technology called powder injection
- molding where we started development
- center, helped the Austrian industry.
- and then well,
- there comes this time in your life that
- you think, well,
- what is it really about and what do I
- want to do, yeah? And then I saw
- just by chance this job opening in
- one of the newspapers. By that time you
- looked at newspapers, not in the
- internet or anyway anywhere else. And
- saw that Verbund was looking for an
- expert in renewable energies. And I
- thought, well, I'm not an expert, but
- I'll just try to apply, yeah. I applied
- and this was actually when Verbund
- Renewable Power was founded and by that
- time I joined Verbund. Yeah, some 20
- years ago.
- you, Rudolf. Tell us a bit about
- Verbund as well in the legacy of
- Verbund. Yeah, Verbund is the largest
- Austrian electricity utility. We're very
- proud of our very clean generation
- spread around 98% of our energy
- production of electricity production
- comes from renewables. Mostly, of
- course, from our legacy technology
- hydropower.. But we have added quite
- a bit of wind and solar to our portfolio
- as well. And this is also something
- why I came into the company. I worked in
- the renewables field. My first projects
- were renewable projects in Spain,
- PV projects, and of course, also some
- projects in Eastern Europe. And I think
- this makes a probably a nice bridge to
- your bridge.
- Yeah. And you were, just first of
- all,
- how big is the portfolio of Verbund in
- megawatts?
- Our Well, I can I can tell you the
- annual generation that we have. That's
- around, I think, 35
- terawatt hours. And if you compare it to
- the Austrian electricity demand, which
- lies around between
- 65 to 70. So, it's it's a quite a quite
- a quite a bit. Yeah. And as I mentioned,
- mostly hydropower. We also have pumped
- storage. Whenever you're in the Alps and
- and walk around, go on a hiking trip,
- you see some reservoirs. So, most of
- them belong to us as well. So, they are
- help very much as our green alpine
- batteries to shift the energy between
- Yeah, to the grid.
- Exactly. Exactly. And we need more of
- it. With more renewables, we will need
- far more flexibility. And do you
- have more projects in Eastern Europe?
- Yeah, we have
- we have projects
- in development and actually in operation
- in Romania.
- we have projects in Albania as well,
- yeah.
- yeah, I think these are our two current
- Eastern Europe production units. I hope
- I haven't forgotten any any anything,
- but I think I'm very sure about those.
- And in terms of all the geographical
- footprint around around Austria, which
- other countries Verbund is active? We
- are very active in Germany and very
- active in Spain as well, where we also
- build a portfolio of solar
- mostly and wind. of course. yeah,
- we have footprint in Germany. One of my
- first wind projects were actually in
- Germany in the Hunsrück. yeah, we
- have of course projects in Austria also,
- not only in hydropower, but also in wind
- and PV and various technologies.
- Yeah, in Albania, we have hydropower. We
- are planning here wind projects as well.
- And in Romania was also first greenfield
- wind projects that we had some 15 years
- ago.
- and Verbund Renewable Power, they
- there was actually long time our largest
- wind portfolio with a couple of hundred
- megawatts. It's in the eastern part of
- Romania in the Dobrogea region, where we
- really started from scratch.
- >> And 15 years ago,
- how was it back in the time to
- develop something? Yeah, it
- It was It was It was quite different,
- yeah. It because
- wind and solar were quite edgy
- technologies. They were not mainstream
- or anything at all, yeah. And
- it was a time of, going
- somewhere and not knowing what to
- expect, yeah. So, one thing that we
- quickly found out was
- in countries like Romania, so it's very
- good to work with local partners. So,
- for the development of our projects, we
- partnered up with a local partner
- because I said we started from scratch.
- It was wasn't even a substation there,
- so we built a substation that feeds
- into the 400 kV grid of
- Transelectrica, the
- Romanian TSO, also. That has to be
- there had to be there as well. It now
- also other wind park
- operators feed into that. So, we were
- really the first ones there, well, first
- or second or so.
- and we had to
- yeah, get all the infrastructure done
- and everything, yeah. So, we worked a
- lot with local people, which is
- also very important to also integrate
- the local community., we had to
- build the infrastructure, the streets,
- and everything. And later on, when we
- were there, we also we sponsored the
- kindergarten, the local kindergarten,
- and so on, really got involved in the in
- the community. So, it's very very
- important. We hired local staff, of
- course. It was really
- good to see how people liked to work in
- the wind farms, yeah. They really saw
- this as a chance, yeah. They worked very
- hard, had very good work ethics, and it
- was really it was a great time, yeah,
- a great time of something something is
- changing..
- Exciting.
- And
- so, that would be the learning from
- Romania to integrate also the community.
- and you had similar projects
- what other projects 15 years ago, let's
- start
- that you started and it felt like a
- really massive things and now it feels
- way more way more easier, let's One of
- our first projects was in Spain..
- on photovoltaics, yeah. So, it was a
- time when many developers were actually
- developing projects, but not that many
- pulled actually through, yeah. So, this
- is something
- that was special to this time as well.
- There were many many projects out there,
- and you did didn't really know which one
- will actually make it to the final
- investment decision, yeah, because there
- was such a lot out there. And did they
- really have permit, and were they
- water tight or not?
- were there any land restrictions or
- anything. Yeah, so it was really it was
- a bit of a messy ground where we where
- we had to move around, yeah. And but I
- think this has changed now.
- there's regulation in place, there's
- policy in place, there's far far more,
- let's say, legal backing how to tackle
- such projects. But at the very beginning
- this was very in the flow. Let's call it
- in the flow, yeah. I can imagine that
- the amount of due diligences
- doing back in the time. If you have a
- huge pool and you don't know which one.
- Yeah, yeah, yeah. Yeah, you so you had
- to visit it sites, the individual sites,
- check the data, the winds data of the
- of the years before and so on. We
- worked with some very specialized
- consultants at that time. They were also
- some kind of pioneers in this time and
- it was it was kind of
- an area of an era of pioneers, I would
- call it. So that is really was really
- great to be part of that. Yeah,
- that's in 2010 kind of around between
- Yeah, yeah.
- A bit before that actually. Yeah, yeah.
- And regarding that we are in
- interested in Eastern region
- and you are you have presence there.
- In your vision, what is your
- opinion with the biggest challenge that
- this region is facing because they are
- relying more in fossil fuels?
- And having said that Central and Eastern
- Europe. Yeah, Central and Eastern
- Europe. Yeah,
- there's still a long way to go in the
- energy transition. Yeah, some coal-fired
- power plants that have to be
- closed down.
- Probably
- the financial costs are higher in those
- countries because the country risks are
- higher. So it's more difficult to get
- projects financed. And I think this is
- something
- projects in this
- region of CEE are still still facing,
- yeah. I think now the infrastructure
- has really caught up quite a bit, yeah.
- the infrastructure in terms of, let's
- say, roads and accessibility to the
- sites, the infrastructure of
- telecommunications, and so I think this
- is now really a good standard, yeah, so
- that you can build on, yeah. And this
- definitely has changed since then. This
- telling of the risk is something that we
- are addressing with the forums that we
- are organizing to de-risk the region
- through
- more information, more transparency,
- like putting people together, policy
- makers, industry. So, yeah, we also
- identified
- this risk. That's definitely a very
- important job that you are doing,
- and you are doing it How do you do that,
- actually? To bring those stakeholders
- together? basically, we are
- taking the bridge concept from the EU
- Commission of getting gathering the
- regional stakeholders together. So, the
- reason that we have chosen in Central
- and Eastern Europe. And before you were
- asking us why we chose this region,
- so it's actually because
- this this region has like similar
- journey in energy transition.
- and they the consolidation of
- ecosystem still needs to happen. And
- because of last couple of years of how
- things have happened, they really need
- to leapfrog their energy transition
- journey.. And they had to have
- certain players like ourselves and many
- others who who are able to solve the
- coordination gap between different
- stakeholders of academia, industry,
- policy makers, and strategic financing
- for the projects. So, yeah, we
- are addressing that through our
- forums, where we take particular
- topics, and Austria has to be the
- regional model within Central and
- Eastern Europe, so we do our forums in
- Vienna.
- And for any particular topic, we
- make sure that all the stakeholders are
- present so that any discussion could be
- outcome-oriented. So, that's how we are
- addressing via forum. We do other
- things as well, but that's about the
- forum. Yeah, so it's like a good plan,
- yeah. Yeah, so in it's
- inviting policy makers into the
- discussion as well because energy is
- super regulated sector.
- And
- main risk because I'm a developer by
- myself, so
- it's the legal certainty.
- So, helping policy makers to go through
- or to set a certain
- even
- the rules can can be super different,
- but having rules enable more investment.
- Yeah, and sticking to the rules is very
- for an investor that they don't change
- later on. Yeah, during
- This has done a lot of damage in some of
- the markets. Yeah. Yeah, I was in
- Spain in the
- Yeah, with the solar tax that they had.
- And also I think in Romania they
- introduced
- some some cuts of the certificates and
- so there there various things that
- that happened that really do not
- build the confidence of investors,
- yeah. Also, we felt that the whole
- innovation gap between how the
- technology is moving and how the
- regulation is moving is something to be
- addressed if we really want the
- deployment to happen faster. Now,
- speaking about energy transition and
- some like a bit of dreaming, what would
- you do
- if you had 1 billion euros? Where
- Where would you bet? More in
- long-term storage or more maybe
- flexibility or demand response or
- permitting reforms, maybe? But I think
- renewable build-out is a kind of a
- no-brainer, yeah? But it has to be
- orchestrated, I think, yeah? With the
- right renewables in the right place at
- the right time. It has to be coordinated
- with flexibility build out and with grid
- build out. Flexibility build out, I
- mean,
- storage and demand flexibility for
- time-wise shifting and grid flexibility
- for geographical shifting. Because only
- then renewables will come to their full
- potential, yeah? So, I would
- I would spend some money
- on
- on those
- Well, I would not spend it. I would
- invest it. I would invest it, yeah?
- In those technologies.
- But
- all of the technologies you mentioned,
- we will somehow need them all because it
- will be a mix at the end of the day,
- yeah? And we will need
- reliable and rigid policies as well,
- yeah? We'll probably need some
- incentives at the beginning to get
- things off the ground, yeah? So, it will
- be a mixture, I think, yeah?
- So, I would not bet it on one thing,
- but invest it more broadly. Talking
- about different technology, you have
- been one of the way early mover in green
- hydrogen.
- Tell us about the
- early projects that you got into it and
- before that whole hydrogen high powered,
- why you started working on
- it and what were the project about?
- About 10 years ago, Verbund started to
- move into into green hydrogen and yeah,
- being a chemical engineer, I put my hand
- up and said, "Well, here I am."
- And said, "Well, this is a topic I
- believe in and that could really
- become great and we have to have a
- closer look at it.
- We looked at the role that Verbund
- could play. We wanted to extend our
- value chain from an electricity producer
- to a provider of green molecules. And
- for that we started we initiated a
- innovation program green hydrogen, ?
- And at that time
- the hydrogen was not very much spoken
- about it, but there were already a few
- opportunities
- from EU funding. So we applied for EU
- funding for a large project for H2
- Future which got granted and it
- was actually a quite a
- a lighthouse project at the time.
- We deployed a 6 MW PEM proton exchange
- membrane electrolyzer
- at the steelworks in Linz at
- voestalpine. And at the time this was
- the world's largest electrolyzer to our
- knowledge. So world's largest PEM
- electrolyzer to our knowledge.
- >> How big was it? 6 6 MW at that time. So
- this was 2019 it went into operation. It
- was far
- before all the big projects and so were
- announced. So was a strong consortium,
- yeah, with voestalpine as the industrial
- partner.
- Siemens as technology provider. Then we
- had
- the Austrian TSO Austrian Power Grid as
- the grid operator. We had two research
- organizations in our consortium K1-Met
- and TNO from Holland. And voestalpine
- was coordinator and the utility. And
- actually I coordinated this project. It
- was very exciting, yeah.
- It was also really success story from EU
- side as well. We got prices and
- awards for that project because it was
- really a huge thing. And what we
- actually wanted to do is we wanted to
- deploy
- industrial electrolyzer in an industrial
- environment and
- see whether we could utilize it as a
- flexibility tool, yeah. See how we could
- actually use it for grid balancing and
- for some
- ancillary services like power to
- Like Yeah, yeah. Bit like power to X,
- yeah. Exactly. Project started in 2017
- and we went into operation late 2019,
- yeah, just before
- COVID, which was good because it ran
- then all automatically and we
- could run it
- and actually
- operate it from here as well, yeah.
- and we pre-qualified it for grid
- services for
- FCR, which is frequency containment
- reserve for
- AFRR, automated frequency restoration
- reserve on MFRR,
- manual frequency regulation reserve,
- which used to be primary, secondary, and
- tertiary reserve. We did that together
- with
- our partner Austrian Power Grid, the
- grid operator, and we qualified for all
- these services and now we're operating
- it mostly in the AFRR
- regime and we feed in the hydrogen
- the green hydrogen into the pipe system
- of voestalpine. So, it has been running
- since still in operation and was
- quite a milestone. We learned a
- a lot a very a lot about operating
- electrolyzers and
- what are the boundaries, how can you
- actually start how quickly can you
- start them up, shut them down, and
- all these kind of things. Have you been
- involved in any current projects as well
- for hydrogen? Not in any current
- projects but
- there's probably one one project that
- might be interesting to you as well
- because it concerns the CE region
- as well. So, in 2018 I had the idea
- for a project they called it green
- hydrogen at Blue Danube
- where the idea was to produce green
- hydrogen in Romania and Bulgaria out of
- renewables. We saw from our operations
- that there was enough space for wind and
- so and it was quite, quite easy to
- produce wind there, and then convert
- the renewable energy into green hydrogen
- and ship it along the river Danube to
- off-takers, let's say, in Austria or in
- southern Germany, Bavaria. So, this was
- the plan.. And we did a feasibility
- study for that, and it turned out that
- well, transportation and so, it was it
- was too expensive, yeah, Yeah. at the
- time, unfortunately, yeah. So, we
- didn't continue with this project, but I
- think it was a one of these early
- projects. It was quite visionary because
- it was looking at international value
- chains for hydrogen at the time when
- nobody was talking about that, yeah. So,
- was unfortunately didn't turn out, it
- didn't materialize, yeah. We then, as a
- follow-up, did some smaller projects
- along the river Danube, but that was
- really something, I think,
- where we put our mark on the hydrogen
- landscape, as well. Okay. So, this
- hydrogen transportation through the
- Danube was thought in green ammonia
- or in fuel cells or pipelines? What was
- the idea? Yeah, very, very good
- question, and of course, we thought
- about that a lot, yeah. We also worked
- together with the Danube Commission,
- which is located in Budapest, yeah, to
- find out what are the best ways of
- transporting hydrogen or its derivatives
- on the river Danube, and originally, we
- thought the
- probably most pragmatic way was with
- liquid organic hydrogen carriers, LOHC,
- where hydrogen is chemically
- bonded to
- a liquid, and then it is debonded
- again, yeah, by a thermal process.
- >> With a low temperature, high pressure.
- Yeah, well, it's yeah, you
- it's
- hydrogen is not transported as hydrogen,
- but as a liquid then. It's It's but it's
- not liquefied, it's actually chemically
- bonded to a liquid, which is harmless
- and that can be transported like any
- other
- any other cargo on the river Danube.
- So, this was the big advantage because
- if you think into pressurized hydrogen
- or into liquid hydrogen also, you might
- have problems with all the locks around
- the
- Danube. So, we thought ooh
- we don't want to get into that. Yeah.
- Let's let's see whether this way would
- work and from a I think from a
- permission point of view, it
- the Danube Commission was quite quite
- sure, that
- there had to be a few policy changes
- probably, but that would have been
- possible, yeah.
- >> Yeah. And how do you call this
- process? With
- >> it's liquid organic hydrogen
- carriers, LOHC
- they are called, here.
- >> Okay. And they were working with a
- company in Germany actually on that,
- yeah. Yeah, there are some some
- interesting concepts out. We also
- looked, of course, a little bit into
- ammonia later on and so
- it's tricky, yeah. Yeah, the efficiency
- of the system.
- >> Yeah. Yeah, yeah, we also thought about
- probably producing other, let's say,
- hydrogen derivatives like e-fuels or so
- and then ship them. Yeah. But it gets,
- unfortunately, with every step that you
- add to the process, it gets it doesn't
- get cheaper.
- But you think like the other costs
- are coming down and. That's a that's
- a good
- question because already at that time
- many many consultants predicted that the
- electrolyzer costs and the cost of
- hydrogen would would come down. I was
- always a little bit doubtful about that
- because I'm a chemical engineer and I
- know such a hydrogen plant
- yeah, big part is balance of plant. Only
- a small part is the electrolyzer and the
- stacks, yeah, which actually could come
- down in costs when you scale up
- manufacturing, but balance of plant is
- let's say, mature technology. They're at
- the very end of their learning curve, so
- it will not really come down. So, it
- didn't surprise me too much that the
- cost didn't that much come down. And
- also, unfortunately, I think the
- willingness to pay of customers also not
- really not really increased. So, there's
- there's still this gap. Yeah.
- Yeah. But now that you are speaking
- about innovation, let's go deep into it.
- energy, we know
- that the technology
- is advancing faster than policy maker,
- faster than anything.
- So,
- what do you think is the role of
- innovation in energy transition? I think
- innovation is a
- is a key driver for any transition.
- Yeah, not only for the energy
- transition. Yeah, we have seen this in
- in many industries. Yeah, you
- know the examples. I don't have to
- I don't have to tell you. Yeah. So,
- I think we need innovation to really
- build
- a
- renewables system that is reliable,
- yeah, that is
- competitive, and that is affordable.
- Yeah, and
- innovation will help us to do that. And
- this will really actually trigger the
- energy transition. Think about
- Well, the other day I saw a graph in
- what parts of the world wind and solar
- are the cheapest energy sources. And I
- think it covered 2/3 of the world
- already, yeah. So, this is amazing,
- yeah. And this is driven by innovation,
- yeah. And this is really something that
- gives us the spirit that we have we can
- achieve something if we want to, yeah.
- And I think this is a prime example
- where innovation really
- is
- leads to this trigger
- where
- innovative technologies become cost
- competitive, and then they just run
- from themselves, yeah. And it's
- Yeah. And is there some particular
- innovation that you think that it
- will be disruptive or you would bet more
- Especially because we're both experts at
- the ahead of the curve of
- looking at the innovation.
- >> Yeah, yeah. We're always ahead of the
- curve.
- No, I'm just joking. well, . Yeah,
- that's it,
- because
- disruptions
- are hard to predict because otherwise
- you don't know the disruption. Yeah,
- yeah, yeah, a lot about these shocks.
- But, what I've experienced
- especially now in the last, let's say, 1
- or 2 years is there's that many
- disruptions are not driven by
- technology. They come from
- policy and poli- political shocks also,
- yeah. That actually
- lead to disruptions. We see this,
- yeah. We see this with taxes that all of
- a sudden
- show up, yeah.
- And that the whole geopolitical
- system is under flow right now. So, I
- think this very much disrupts our
- system, yeah. Or slows it down or makes
- it faster at some places, yeah. Can you
- think of any any example that in last 5
- to 10 years that you it just came and it
- disrupted the whole whole system and
- got adopted very fast?
- >> Of course, there's some some
- technologies that
- get quickly adopted, yeah.
- just to think of EVs, of EV charging,
- and then
- how that is now progressing, yeah.
- And about 5 or 10 years ago, it was,
- well, too expensive. There was this
- chicken and egg problem, and so on. But
- now, there are wall boxes
- everywhere, there are charging stations
- everywhere, there are EV cars
- everywhere. When you go out and you see
- them. And it's really I think it's I
- mean, it's disrupting the combustion
- engine industry, as you see in Germany,
- yeah. And
- it seems that we are probably a little
- bit overtaken by the Chinese right now.
- I see that they are pushing into our
- markets with their EVs, with the
- cost-competitive EVs. So, I think this
- could really lead to a complete change
- in our mobility. Just on that note,
- where where do you think like especially
- in the whole energy system right now,
- we have to agree that China and US they
- they somehow lead in some part
- of manufacturing. Where you think it's
- Austria leading or Europe as a whole is
- leading? That's a good question. I think
- probably you read that Draghi report,
- yeah?
- He laid out he
- well, said that Europe is very good in
- basic research, but we are not
- bringing research into products and into
- industrialization. I think this is where
- we are lacking. We are very good at
- basic research. We still have a lot of
- of patents and so, yeah. But we are
- lacking of getting this on the road,
- let's call it. And this is I think where
- we probably also need a little bit of a
- shift in the funding system, yeah? From
- funding basic research probably to
- funding pilots, first of a kind projects
- and so, to close this gap between
- lab scale
- or or or small-scale and real
- industrialization. This value of death
- that many companies are facing if they
- want to deploy new technologies, yeah?
- They do not get enough funding, venture
- funding to actually get the products out
- in the market. At Verbund AG, do you
- foster some some innovation with doing
- pilots as well?
- How does it go? And also
- maybe together with academia, with
- universities that you
- about research partners or
- just tell us a bit about like how how
- did the innovation system works
- between
- within Fairphone X? Let's start with the
- second part of the question with the
- collaborations with universities and
- then and partners. We think this is very
- important. Yeah, plays a very important
- role and we also have a kind of a
- a legacy on working with universities
- and partners and we see
- there
- is a lot happening. Yeah, we do not have
- a lot of research facilities or I
- actually almost no research facilities
- also here on our
- on our sites or in-house. So, we need to
- work with partners and we actually
- one of the projects that we recently
- started was a Christian Doppler
- laboratory with the Technical University
- of Vienna.. on the topic of
- oxygen ion batteries.
- It's caught our eyes because these
- batteries, they are non-combustible,
- they are not toxic and they do not use
- any critical minerals. So, Wow.
- It looks like a very interesting storage
- technology.
- The
- Technical University of Vienna has
- developed it to small scale, let's say 1
- cm by 1 cm as you as you do it in the
- lab at the university and we said,
- "Well,
- let's scale this up.
- Let's do a prototype with that and let's
- test the prototype at Fairphone." And I
- asked them how how we could do that and
- they said, "Well,
- this will take some time. We need to do
- some more research on that and scale
- it up and
- they suggested to do a Christian Doppler
- laboratory. So, we applied for one and
- we got it funded and it started on
- Jan- in January last year. And now we're
- already at 5 5 by 5 cm of our cells and
- we are
- trying to use different manufacturing
- technologies that are scalable so the
- manufacturability is also given. We try
- new material combinations and it's
- it's very exciting and the plan here
- is also to have a spin-off from the
- technical university
- for this
- for this technology. So, I think that's
- a very nice example where we see
- something,
- think about it because it would very
- well suit our our projects for
- co-location with wind and solar to have
- these these storage units. Yeah, they
- are
- non-toxic.. Local production, local
- manufacturing.
- >> Exactly. We could interview them,
- actually. Yeah, sure. I'll give you the
- contact. Yeah. Yeah. I'm definitely
- happy to do that. And this is other
- thing that we are doing is bridging
- innovation and startups with industry.
- Actually, yesterday we came back from
- Gdansk from a hackathon in critical
- infrastructure and the concept of
- hackathon of inviting professionals and
- students a whole weekend, 24 hours,
- working in a
- in
- working through some challenges and then
- coming coming up with a solution.
- It was super idea and especially in
- in the whole energy sector right now
- where
- so, we'll be doing one in March.
- yeah, it could be also for you to scout
- for some innovation. Exciting. Yeah, I
- mean, what we do actually, and this
- probably comes a little bit to the
- second part of the question, is we have
- a 50Hertz accelerator program already
- running for 5 years.
- >> Yeah.
- Where we do use cases and pilots with
- startups. And this addresses your first
- part of the question. Do we pilot with
- startups? Yes, we do. Yeah, we do and
- we also have some storage where we
- actually then invest in those startups
- because we also have 50Hertz Ventures,
- our investment subsidiary,
- >> together. where we can actually then
- see if in what startups we want to
- whether they have any funding rounds,
- and so on. And this this really comes
- together very nicely. And what led to
- it?, you said it's already
- been working for 5 years, right? Ex-
- exactly, yeah., Verbund is a is
- a large company. It's a it's a kind of a
- big tanker that moves, yeah?
- And it moves, and it moves steadily and
- very reliably, yeah?
- But sometimes you need these small
- boats. The energy energy transition is
- is a fast-moving, dynamic thing,
- yeah? So, we need these small boats
- where we can actually,
- yeah, find new ways, investigate new
- ways in a quick quick and easy way. And
- we see startups as these kind of quick
- boats, if you if you want to like yeah,
- if you see the analogy that that I
- wanted wanted to make here. One thing is
- to work with startups to
- see how we can actually use the products
- in our business units, yeah? Of course,
- they help our
- our core business, our daily business.
- But it's also also, of course,
- interesting to see where is growth
- potential in this and these startups,
- and where do we actually want to invest
- and see them
- not only as a strategic, but also as a
- financial investment. I'm thinking. And
- in this innovation, it's always the
- we are in the energy transition to get
- 100% renewables. How How do you see this
- last 10% of
- to get the 100%? Because it requires
- more technology, more innovation. I
- think here we have to be a bit careful,
- yeah? Because
- Well, let's talk about 100% renewable
- electricity first, yeah? Oh, and
- electricity is what? There's a big
- difference between electricity and
- energy. well, in Austria,
- we have I think around 85% renewable
- electricity. Verbund, as I said, is very
- proud of 98% renewables in our
- portfolio. And the Austrian Association,
- Österreichs Energie,
- has calculated that we need around, I
- think, 27 terawatt hours to get to the
- goal to have 100% renewable in
- electricity by 2030.. But, 100%
- renewables mean
- on an annual basis, yeah? And not on an
- Exactly.
- >> hourly or second basis or so, yeah? So,
- there will be times of surplus, and
- there will be times of deficit in the
- electricity system as well, yeah? And of
- course, these times of deficit, they are
- the
- expensive one when it comes to the last
- 5 or 10% because they probably require
- seasonal storage, I think, and then it
- becomes really expensive, yeah?
- So, the question that
- I would ask is, how much is enough,
- yeah?
- If we would, let's say, go to 95%
- renewable electricity, and the last 5%,
- yeah? Couldn't we use the money that we
- need to close this gap to 100%? Couldn't
- we use this money also to
- have a larger lever on the CO2 reduction
- in another field, let's say, in heating
- or in renovating houses or anything,
- yeah? So, I think we already
- very far, but 100%, I think it's it's
- the expensive bit, and
- where do do do we really want it? And if
- we want to
- go to a, let's say, a carbon neutral
- system or so, there are many other
- places where we if we would find them,
- probably the money spent would go a go a
- bit further than there. Let's call it
- that. If you if what I what I
- mean. I think
- on paper, 100% renewables is
- very good goal, and I think in practice,
- it's very difficult to achieve, as you
- said, the last last few percents are
- very expensive.
- >> And Rudy, going back to Fairbourne
- Ventures, Yeah. please walk us
- through
- how they're operating, what is the
- current portfolio,
- what are the stages that Fairbund
- accelerator works in, the ticket size,
- and also geography.
- is it like Austria-centric or it does
- not have any
- geography focus? Yeah. So, there are two
- things. There's the Fairbund accelerator
- that we started around 5 years ago,
- which is, it's an accelerator
- program for pilots. But about 2 years
- ago, we started with Fairbund Ventures,
- which is actually the investment vehicle
- of Fairbund to invest in startups, yeah.
- And we have a investment thesis there.
- We invest in late seed and series A up
- to 2 and 1/2 million euros, and our
- local focus is Europe. So, our portfolio
- spans all over Europe, and we invest in
- the clean tech sector, clean energy
- sector.. Yeah. So, this is basically
- the concept, and then these are the
- boundaries in that we
- we act in Fairbund Ventures. And what
- are the stages? Do you have any specific
- like seed, A, B, or the later stages?
- It's late seed and series A. These are
- the stages where we invest. And in this
- journey, what has been the biggest
- surprise of sources of
- innovation, like spin-off, universities,
- or series founders, or Well,
- there are there are many sources, yeah.
- There's the accelerator that I mentioned
- my my colleagues they attend a lot of
- events and they have a very good
- network, and I think the network is
- extremely important in the venture
- scene. There is a lot of
- word of mouth, people talking
- about things and one
- investor telling you his or or their
- deal flow, yeah. And you just have a
- lot of exchanges with others and then
- see what what they think where where
- things are going with various
- companies and so. So, I think
- this network is extremely important
- and also it surprised me here that it's
- really such a strong. driver for
- finding the best best investments there.
- >> it helps to find this needle in the
- middle of the straw. I don't know if you
- have this.
- >> In the middle of the haystack, yeah,
- yeah. Yeah, yeah. Yeah, exactly, yeah.
- Because well, we screen
- couple of hundred
- startups each year and we have invested
- so far in about 10, yeah. So, it's
- really finding this needle in a haystack
- as you as you said, yeah. And that's
- time consuming, but you get better and
- better. You see what you have to watch
- out for., what is the average ticket
- size for the investment at Fairpoint
- Deutsch?
- >> Around 1 and 1/2 to 2 million, I would
- say. So, maximum is 2 and 1/2 million,
- yeah. Okay. And how do you measure
- success
- in this investment and scouting? Well,
- we are we are quite new in the game.
- 2 years ago. Of course, we have defined
- KPIs on how the
- how the startups are performing. They
- have some KPIs, revenue and
- and
- growth areas and
- sales cycles, how long they take and
- then all these kind of, let's say,
- parameters
- vary from from startup to startup, yeah.
- And we have
- we are very engaged with our startups as
- well. So, we are
- >> Okay.
- usually on
- on the board
- either as a board member or
- advisory member or or observing member.
- And
- we also try to link them with our
- business units because
- we do strategic investments that relate
- to our business units as well. And one
- of the successes is of course if there
- comes some deal out of that, yeah, that
- the business units works with the
- startup. So, this is this is something,
- yeah.
- There's a nice example of a Romanian
- startup.
- Back to the to see
- I said we invest in the
- all over Europe.
- There's a company Romanian company Ogar
- AI they are called and they do
- forecasting for EV charging points. And
- they were part of our accelerator. They
- did a pilot with one of our business
- units of smart weeks and we saw that
- they had potential and so we invested in
- them. So we are now invested in Ogar
- AI and our business units are working
- with them. And the accelerator program
- is
- how long is the program? We do batches,
- yeah. Yeah. It has been running for 5
- years. I think we've done nine batches
- or so. Probably
- eight nine batches. So we would do one
- or two batches each each year. It's
- actually a
- a collaboration program where we have
- other
- industrial partners as well. Yeah,
- there's a long list of partners actually
- that are either real partners or
- associated partners for that and we
- define use cases. I think we've done
- around
- 50 use cases, roughly 50 use cases.
- With those startups.
- We have done a selection phase, yeah,
- and then a pitch phase which is usually
- online and then there's a
- kind of a demonstration day we invite
- the winners. How long is the batch
- over the year? It runs for
- well, the whole process is probably
- around the half a year. Yeah.
- From from the very first scouting we
- usually work with some partners on
- the scouting as well until we
- we have to demo day where the
- the startups then also invited.
- >> And currently
- is there any scope that you're
- particularly looking into the startups
- or any particular area? We have defined
- some, we call them, investment
- thesis for areas where we look into
- and they are
- partly
- quite broad, yeah. It's sustainable
- energy production, it's green mobility,
- and it's,
- flow and flexibility, we call them. So,
- these are the main areas and there
- are now some areas around that coming as
- well with some
- newer technologies, some deep tech that
- we are
- looking into. So, we started with our
- core
- expertise and we are now like trying to
- look a little bit outside that as well
- because we see that many of the really
- interesting things happen at the
- interfaces between disciplines and
- between technologies and so on and so.
- This is why we're moving in that
- direction as well.
- >> So, now look looking to the future.
- what do you think about this,
- disruptive technologies as, carbon
- capture, we are facing now
- digitalization in the grid,
- we scoped this, project with AIT
- about, high temperature heat pumps
- because we also share that, energy
- consumption is 22 to 23% electrical, the
- rest is, a bit of biomass and the
- rest is fuel. How do you see the energy
- sector
- this technologies,
- carbon capture, digitalization,
- heat pumps,
- geothermal now also coming.,
- there are so many external drivers to
- that, yeah, like policies and politics
- and, how the demand will actually
- increase or decrease, in what
- fields, in what regions and so. And
- these are all drivers that will actually
- lead to one or the other technology to
- probably to be dominant in one part of
- the world, yeah. Will it then just also
- come to other parts of the
- This is so difficult to say, yeah? I
- mean, we see, of course, that
- electrification is quite strongly
- pushed.
- I have to say that because I'm working
- for an electricity company, so
- electricity electricity first, yeah.
- And as we talked about renewables and
- renewable penetration earlier on, so
- electricity becomes very very green,
- very low CO2 footprint. I think what you
- can actually electrify
- electrify.
- Because
- these are the lower hanging fruits
- still. So, we see electrification of
- heating by heat pumps, probably also by
- lower temperature industrial heat
- applications, yeah? We see
- electrification in the mobility sector,
- of course, with
- EVs, and we see that more and more
- trucks are now probably going this
- direction with mega chargers. So, I
- think this is unstoppable. What you can
- electrify, you will electrify, yeah? And
- then there are probably some of the
- hard-to-abate sectors. We had steel
- earlier on, fertilizer is probably
- another one, yeah? Cement, yeah? Yeah.
- And there I think we
- we need a probably a holistic European
- view on that as well. What industries do
- we actually
- want in what value chain steps here in
- Europe, yeah? Do we Well, nowadays,
- let's say we import iron ore from
- Brazil, from
- Australia, or so, yeah?
- Would it be thinkable to
- import in the future not iron ore, but
- hot briquetted iron, yeah? Use
- renewables in Australia, a lot of sun,
- cheap renewables,
- produce green hydrogen, and produce hot
- briquetted iron there, and ship that as
- a pre-product to Europe. Then you have
- still a lot of the value chain here
- covered in Europe with the
- processing, the steel making, all the
- quality products making out of it. But
- you have
- shifted the energy demand from Europe to
- another part of the world where you
- probably
- are not so restricted by
- place and by resources. This is
- something I'm a little bit missing.
- Probably you can start in the CEE
- region, yeah? Think about that whether
- each individual country needs their
- steel work, needs their fertilizer
- plant, needs their cement plant, or
- could there be a kind of a unified
- European strategy on that, yeah?
- Interesting. And just in that note of
- electrification, we recently went to
- China
- and we visited some
- like associations and
- some institute of research and they told
- us that they're nearly 40% electrified.
- And they're keeping pushing. Yeah. So,
- it's
- maybe it's a big opportunity to
- Europe also to electrify more, find the
- gaps, and push more electricity in a
- with clean resources. So, it's Exactly.
- Yeah, I think that's the way forward,
- yeah. And that's probably the transition
- the energy transition is all about,
- yeah? This is way to renewables and
- penetrate as many
- sectors as possible. Rudolf, I would add
- that we think of energy transition to
- be a technological challenge. It's
- also a skill challenge. we were I was
- just looking into the IEA energy
- employment outlook. Do you think there's
- professional shortage in the industry
- right now or
- going forward, what are the going what
- are going to be the critical skills
- and that the Europe needs to have its
- own workforce going forward also to
- drive this transition forward? So, what
- what what do you think it's missing and
- what you think about if there's really a
- shortage or where is the industry right
- now? Build out of renewables is far
- faster than the talent that's created to
- actually do that. Yeah, so there's
- definitely a gap in
- electrical engineers and in
- software engineers and so and also
- in maintenance people or who actually
- do the on-ground work there as well. And
- at Verbund we have a special approach
- there because we also have a an
- apprenticeship program here where we
- have a
- a program for young people to do
- apprenticeships in mechanical and
- electrical engineering combined. Yeah.
- at three of our sites we have
- three places where we actually do this
- this education for them. And we These
- are actually the
- the future plant operators for us and
- they know our plants then very well. We
- need these people who are actually
- very familiar with hydropower, with
- everything that we do here.. And
- they also more more looking into
- into photovoltaics and into wind of
- course. Yeah, we have a team of wind
- experts that do all the maintenance. We
- have actually brought this in-house
- already about 10 years ago. This was one
- of my jobs when I was in charge of wind
- and solar operations. to cut costs we
- created a team that is on-site at our
- wind farms in Upper and the latter
- and Lower Austria that actually does
- maintenance. So this was also quite a
- quite a new concept at that time. so
- we get a lot of skill in-house and that
- helps us to build on this on this
- skilled skilled people I think. Yeah.
- So you see the problem but you are
- solving it inside.
- >> We're trying to mitigate it. Yeah, we're
- trying to mitigate the problem
- by having the workforce also in-house
- that we are more flexible here. We were
- supposed to move to the clothing and
- your personal insights. I just have
- one question because
- yesterday I thought that there had been
- a trade deal between free trade
- agreement between EU and India.
- What do you think it entails for
- just on the skilled talent? I thought
- that it's going to be
- I see more
- skills and more professionals going to
- India to help their their journey. But
- do you have any opinion? Like what do
- you think of this FTA? I have seen it in
- the news, but I haven't followed it up
- very closely to be honest, yeah.
- But I'm
- think about all the software engineers
- in India. There are such a lot of
- skill there, yeah, that we want to tap
- into here in Europe as well, of course.
- And
- I think
- Europe will
- will make it probably will very much
- profit from that from that agreement,
- yeah. And
- I said earlier on I did my my PhD in UK,
- yeah. So there are many Indian people
- there. There's a huge community and
- they are
- super super integrated in everything
- and I think this should happen in
- continental Europe as well, yeah. So
- also to bring people here. We see that
- in India there is such a huge growth in
- renewables in solar and so it's
- just amazing, yeah. 30 gigawatt project
- >> Yeah, I was recently talking with some
- of the state utilities and
- what they want to learn from here is a
- lot of the grid infrastructure because
- they also need to modernize and
- and there's a lot of software component
- that Europe has already advanced. And
- also the power market has not been
- liberalized in India. It hasn't opened
- yet. Okay.
- >> And that is something that there's a lot
- of learning for them. So I feel that the
- professional outflow is going to be a
- lot, especially in the energy sector,
- from Europe to India.
- >> It will be in both directions. I'm sure
- it will be in both directions, yeah.
- Green infrastructure is an interesting
- one, yeah., there are also new
- technologies out there, innovations like
- HVDC and so on. India is a huge huge
- subcontinent, a huge country. You might
- actually tap into some of the
- innovations here
- and make use of it, yeah. Definitely. We
- can make the bridge in some point,
- right?
- >> Yeah.
- There has to be one.
- Yeah. So, now in the
- just to be closing and wrapping up,
- in a personal level,
- what would you like to be your your
- legacy in energy transition? This
- looking this young teenager making a
- hydropower plant in a remote area, now
- in the biggest utility fostering
- innovation.
- How do you see it? Well, there were a
- few other projects in between., yeah,
- sure sure sure.
- No, no. Yeah, yeah,
- well, this is something for a different
- for a different different time, yeah. I
- said,
- my fulfillment is to work for Verbund,
- which is a green and renewable
- company, and we
- at the time I've been with Verbund, we
- have extended our footprint all over
- Europe. So, I think this expansion is
- very important, yeah. This is also a
- a legacy that drives me, that we do not
- only concentrate on Austria, but I
- think we have to
- to bring renewables and build the energy
- system of the
- of the future to all over Europe. I
- think this is this is one of the
- legacies, and Verbund wants to invest
- around 6 billion euros. We had a 1
- billion question earlier. We're
- investing 6 billions between 25 and 29
- and 27 in green infrastructure, in
- renewables, in storage, in
- innovative technologies. So, there's a
- lot of money going into that, and this
- is in times when there is an industrial
- downturn in Europe. So, we are really
- putting
- our money where our mouth is. We really
- invest, and I think this is something
- that has to be said sometimes as
- well, yeah, because I think it's very
- important for the for the economy
- here, and this is, I think, how we can
- actually
- make a big difference for decarbonizing
- and building up building back Europe.
- And just in the personal level that
- we were talking about this before
- recording, but in a personal level,
- you live sustainability by yourself.
- Just to ask you, how do you live in
- your daily life? You have to be aware of
- it, yeah. You have to be aware of
- sustainability, and it's sometimes not
- so easy. Yeah, the other day I read a
- book.
- It's called How Bad Are Bananas? Okay.
- Mike Berners-Lee.
- and
- before you ask, they're not as bad as
- Avocados are far worse, yeah. Oh, wow.
- Because of their transport, yeah, to
- Europe. And this is actually quite an
- eye-opener, because it talks about
- different
- products, different actions or so, and
- what actual footprint is
- involved in those. And then you see,
- makes you think about your your actions,
- yeah. Your your own consumption. Your
- own consumptions, yeah.
- And of course, there are some some
- no-brainers. I used to have a gas
- boiler. I have a heat pump now. I have
- solar PV on my roof.
- That's for sure, yeah. And this is how I
- try to make life as sustainable as
- possible. About banana, just a fun
- fact, one of the first
- war
- or fight between European powers
- in I think in 17th or 18th century was
- also about banana valley chain. Okay,
- wow. Yeah.
- but
- what would you say like some of your
- advice
- for the for the
- next generation which is coming into the
- industry? What advice you will give for
- for them to acquire the skills or just
- in general
- where the industry is going?
- Yeah, so now we're listening carefully
- to an advice from an old man.
- No, I just just just joking. What what I
- found in my life is that
- try to be interdisciplinary, yeah?
- Because I think especially if you are
- curious and you have to be curious, I
- think, there you find the niches and the
- really interesting stuff, yeah? So
- I think try always to be open open to
- new things and try to look a bit
- outside
- outside the box, little bit beyond what
- you normally do, yeah? I think that's
- that's very important.
- I think it's also important to learn
- about fundamentals, yeah? About
- processes, about products, about
- customers, and so forth. Really learn
- learn the nitty-gritty as well, yeah? Do
- not stay on the surface, but dig deep
- from time to time. I think that's also
- very important and that's probably a
- skill
- that has to be
- also learned in school a bit more, yeah?
- Really go go a bit deeper, yeah? And I
- think it's also a good idea to build a
- strong network. Strong professional
- network, yeah? Strong network also from
- university as you as you do. You're
- from the master's
- program of the
- of the Technical University. By the
- way, I used to be a lecturer there.
- oh wow.
- I guess for if yeah, I made some finance
- seminars in Prague and so. Yeah, and
- similar advice for people who want
- corporate investment from Ferb und so
- weiter. Like budding startup. Well,
- yeah, they have to do a bit more.
- Yeah, but it's a super good advice
- because now, especially with AI,
- many sectors can be merged and create
- new careers, new perspectives. It's a
- new world ahead. There's such a lot of
- knowledge out there and it's just on the
- on the tip of your fingers. Yeah. If
- you're in front of a of a laptop.
- Literally.
- And now the new section to finalize with
- quick fire round. So, in your
- experience, what is could be the most
- overhyped technology? Escaping the
- climate crisis by inhabiting other
- planets like Mars because
- Wow.
- It's so desperate.
- >> Yeah. Yeah. I think that's the Like Elon
- Musk said in the in Davos that he
- wanted to create Star Trek Yeah.
- >> kind of this way. Well, yeah. Probably
- probably I am too old for this stuff.
- I don't know. So,
- what would you say is the most
- underrated enabler in any transition?
- >> Yeah, I think what we also found out as
- a regulated utility, it's customers
- because they only buy what they want,
- yeah? And you have to give them what
- they want. So, really there has to be
- focus on customers, I think, for
- everybody. You were already talking
- about a
- the book. Any other book that you would
- recommend?
- Well, Especially for people who want
- some investment.
- Yeah, then you will have to learn the
- basics of
- >> And I thought
- over there the book went your mindset.
- Yeah, that's that's one that you can
- read, of course, yeah.
- It's on my bedside table.
- No, well, one one book that's probably
- quite interesting is called
- Sustainable Energy Without the Hot Air.
- It's by
- by David MacKay from
- Cambridge University. And it's it's
- quite an eye-opener and I read it
- cover to cover. So, it's it's really
- good. It's very readable, very very
- well written and you can download it
- actually for free. Yeah. You can
- either buy it as a
- hard copy, but you can also download it
- for free. So, that's really Okay, we are
- going to add it in the description of
- the video. Perfect. Yeah. How would you
- describe the energy grid in the Austrian
- energy grid in 10 years? The Austrian
- energy grid in 10 years will be very
- resilient.
- >> On that note, thank you very much Rudolf
- for giving us time. It had been a very
- insightful session. Yeah, thank And also
- very funny.
- Thank you for having me.
- Yeah, thank you Rudolf and also for the
- community for watching the video and the
- interview until the end and stay tuned
- for future interviews. Ciao. Thank you.